
EXPAND
Strategy & Business Planning Day
Vision. Commitment. Action.
Design a Vision-Led Business Plan That Supports Your Lifestyle and Matches Your Capacity
IMMERSIVE | Byron Bay — Friday 27 June, 9:30 AM – 3:30 PM
ONLINE | Monday 23 June, 10:00 AM – 2:00 PM
Your work is not your identity — but your reputation is.
As the world shifts, so does the way we grow our businesses.
This is your chance to design a strategy that reflects who you are, not just what you do.
Held around the Winter Solstice — the most inward, reflective day of the year — this immersive retreat blends soulful introspection with grounded business planning.
It’s time to expand into the next evolution of your personal brand — with clarity, confidence, and purpose.
Designed for creative business owners, coaches, and consultants who want to align purpose with practical strategy — and bring their next chapter to life.
“The bigger the vision, the better the decision.”
This day is about intentional growth, financial alignment, and stepping into your most creative act: becoming yourself.

What You’ll Gain:
Clarity: Align your inner purpose and craft a clear, actionable strategy for 25-26 financial year.
Financial Alignment: Define financial goals that support the life and business you truly desire.
Aligned Offers + Money Focus: Clarify your core offers, ideal pricing, and income strategy that aligns with your gifts and capacity.
Empowered Decisions: Learn how to align daily actions with your bigger vision to create lasting results.
Connection: Join like-minded creatives, coaches, and consultants in an inspiring and supportive environment.
Commitment to Action: Leave with a tangible 90-day roadmap to kickstart your journey in Q1.
“When you align your vision, take action, and commit, the universe conspires to make it happen.”
Workshop Details
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Immersive In-Person
Friday, 27th June 2025
9:30am - 3:30pm
Private residence in Lennox Head
Investment: $247
(includes lunch, snacks and workbook)
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Online
Monday 23rd June 2025
10am - 2pm
Via Zoom
Investment: $97
(Includes workbook)
Reserve Your Spot Today
Don’t let another year pass without a clear plan in place. Set yourself up for aligned growth, financial abundance, and a year you’ll look back on as the start of something big.
Your fullest outward expression lies on the other side of understanding your inner purpose.
It cannot be figured out.
It can only be revealed.
Meet Your Mentor & Coach: Prue Aja
Prue Aja is a personal branding and business coach, motivational speaker, and ICF-accredited coach with over 300 hours of coaching and mentoring. With more than 20 years of experience guiding leaders and business owners, Prue specialises in helping entrepreneurs align their mindset, personal development, and business strategy to create lasting success.
Having started and successfully sold four different businesses, Prue combines her real-world entrepreneurial experience with her coaching expertise. She empowers creatives, coaches, and consultants to break free from limiting beliefs, align with their true potential, and build a business that flows effortlessly from a place of confidence and clarity.
Through her proven framework, Prue will help you create a personal brand and business that are expansive, aligned, and deeply impactful, allowing you to express your authentic self and reach new levels of success.
“She had a process for helping you go from an idea on what your business is to taking that further and then walking alongside you as you step into that.”
Schedule A Call
Still unsure if this experience is right for you? Schedule a time to chat with Prue to learn more!
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“Prue forced me to refine my business goals, to put myself out there. I had retreated into my shell a bit and she pushed me back out. She gives you the tools and prompts you to refine your answers, but never takes over the process I wanted to be seen as someone credible who took her business seriously, even when I didn't really have a business at that point. I followed Prue's lead on that... stepping into that future you - the future version of yourself.
JULIA FORTE, Photographer:
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"Working with you is the only way I was able to bring my vision to life and I can't thank you enough!"
CAT DUNN, Online Business Manager
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"I just wanted to thank you so much for our session this morning. I honestly feel a huge weight has already shifted. I have felt stuck in a rut for such a long time but am now feeling inspired and motivated."
ZOE LAWS, General Manager - The Agency
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"I felt pretty confident that I'd get great photos but what also resonated with me was that she had a process for helping you go from an idea on what your personal brand is to taking that further and then walking alongside you as you step into that."
SARAH LITTLE, Leadership Consultant
“Prue was able to connect who I am and what I wanted to something tangible and bigger.
I got confidence that I could do what I was doing, even though it was all still so new. She's so good at that. I always felt supported, never silly or self-conscious. I was walking into this whole new world with her by my side.
Grace Zielinski, Founder and award-winning IT executive